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Critical SaaS Metrics to Secure Your First Investment

A company’s fundraising period can be stressful. It’s particularly hard…

Google Shopping Ads: A Brief Introduction

Google has many integrated services, and the company has already…

Fundamental Things to Know About Google Display Network Ads

Let’s start with a definition for people who are unfamiliar…

Explaining the Basic Framework of Web Scraping

Sometimes, as a marketer, you might need to gather data…

Impression Share for Better Understanding of Your Campaigns

Google Ads is indispensable for digital marketers in the internet…

Everything You Need to Know About If You’re New to Web Push Notifications

Recent developments in information technologies made it possible for humanity…

Is RPA Here to Steal Your Job? Maybe but Not Really…

When you are a skilled knowledge worker, it’s possible for…

The Transformation of Customer Experience Through Chatbots

Live chats are slowly replacing phone lines for customer support…

What Is Dynamic Search Ads and How to Use Them

During the content creation process for your website or blog,…

Search Terms Report Enhances Your Keyword Performance

Running a smooth ad campaign is important for any business….

Reach a Massive Customer Base with Google Discovery Ads

As a marketer, you would want to use the best…

Price Tracking Tools Help You Determine Better Pricing Strategy for Your Products

If you are in the eCommerce business there is a…

Aim for Higher ROIs, Stop Google Overspending Average Daily Budget 

Have you ever worried when you see Google spent more…

Beginner’s Guide to Google Ads Optimization

How you should act while using Google Ads depends on…

Go Ahead of Your Competitors with Auction Insights Report

If you want to know how your Search and Shopping…

How to Create Impressive Ads with Google Ad Extensions?

Have you ever seen Google Ads with cool information and…

How Smart Bidding Strategies Help You Get More Conversions

Bidding strategies can determine the success and failure of Google…

Using Negative Keywords for More Precise Targeting

Picking the right keywords for your Google Ads is important…

Quality Score Is Key To Successful Google Ads Campaigns

Every search engine marketer’s goal is to pay the minimum…

Keyword Match Type Guide with Examples

Almost everybody in the digital marketing and publishing industry can…