Google Ads Automation Tool

We Handle the Routine & You Handle the Strategy.

Transform your manual routine into an automated growth engine. Define your agents once, and let Adsbot execute your strategy with zero latency on Google Ads. No more missed opportunities or wasted budget. Our 24/7 automation engine monitors every metric and acts instantly, freeing you to focus on the big picture while we handle the grind.

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Advanced Automation for Advanced Marketers.

Build rules that match your exact business logic using "AND/OR" conditions across any metric.
Your custom rules run continuously, catching issues and seizing opportunities the moment they happen.
Choose to receive alerts or let the system execute changes automatically to scale your strategy instantly.

Predefined Rules

Beyond Scripts: Intelligent Automation for Google Ads.

Deploy sophisticated automation instantly without the need to build rules from scratch. Our predefined and expert-designed rules allow you to quickly pick up powerful strategies without creating a custom one yourself. Target the biggest leaks in your budget, like non-performing search terms and non-performing placements, allowing you to secure your account and boost efficiency with just a few clicks.

Deploy expert-level strategies instantly with automated execution.

Budget & Bid Management

Hands-Free Budget & Bid Adjustments. Performance-Driven Results

Maximize your ROI by ensuring your budget flows to where it delivers the most value. You can configure Adsbot to automatically increase campaign budgets and bids when performance metrics like ROAS or Conversions are high, and pull back spend when performance dips, ensuring optimal allocation every single day based on your specific rules.

Maximize your return on investment by dynamically aligning your spending power with real-time performance trends.

Search Query Sculpting

Automated Negative & New Keyword Injection

Refine your targeting 24/7 by setting up automated agents to filter your search terms. You can define rules for Adsbot to identify and add non-performing search terms, those with traffic but zero conversions, as negatives to stop budget leaks. Simultaneously, you can configure it to harvest high-performing search terms as new keywords to expand your reach into profitable territory.

Continuously refine your traffic by blocking wasted spend and capturing new opportunities around the clock.

Automated Campaign, Keyword & Placement Control

Don't let inefficient spending accumulate.

Adsbot acts as your 24/7 gatekeeper, automatically pausing underperforming campaigns, ad groups, and keywords while scrubbing your PMax placements of low-quality inventory based on the safety rules you define.

Campaign Level Safeguards

Stop wasting budget on campaigns that aren't delivering. Define your performance thresholds, and let Adsbot automatically pause entire campaigns that fail to meet your ROAS or CPA targets, ensuring your high-level strategy stays profitable.

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Granular Ad Group & Keyword Control

Drill down to the details without the manual work. Adsbot monitors individual ad groups and keywords 24/7, instantly pausing specific elements that bleed cash while leaving the rest of your healthy campaign running smoothly.

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Pmax & Placement Control

Protect your brand and budget from low-quality inventory. Create rules that automatically exclude placements daily that are racking up impressions and high CPMs but delivering zero conversions, ensuring your ads, even in Performance Max campaigns, only appear on sites that drive real value based on your criteria.

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Strategy Switching

Set Your Targets. Adsbot Handles the Bid Strategy Switch.

Adapt to your goals seamlessly without manual intervention. As your campaigns mature or performance shifts, you can set up automation to switch your bid strategies or adjust your targets, moving from Maximize Clicks to Target ROAS, for example, to ensure you are always bidding towards the right objective.

Ensure your campaigns always pursue the right objective by seamlessly shifting strategies based on performance thresholds.

Frequently Asked Questions

The Rule Engine is the central system of Adsbot, designed to act as your 24/7 account manager. It serves as a comprehensive Google Ads automation platform that monitors your campaigns continuously. Instead of manually checking metrics every hour, you can define specific conditions under which the system will automate Google Ads tasks, such as pausing ads or adjusting budgets, ensuring your account is always optimized, even when you aren’t logging in.

We have designed our interface to be completely code-free, making it easy for anyone to learn how to automate Google Ads effectively. You simply select a trigger (like high CPA) and an action (like lower bid). This intuitive approach allows both small businesses and large organizations needing enterprise Google ad automation to deploy sophisticated strategies in minutes, without needing a developer or complex scripts.

Adsbot is among the best Google ads automation tools because it offers a unique combination of granular control and broad safety nets. Unlike other tools that might only focus on bidding or reporting, Adsbot integrates Google Ads automation across every aspect of your account, from search query sculpting to PMax placement exclusion, providing a holistic solution for growth and efficiency.

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