What are Infographics (bonus example from Adsbot)

One of the keys to success in the world of digital marketing is to create a community and to regularly attract and maintain the attention of that community. Infographics come to our aid in this situation. Infographics, which emerge as an effective solution with a mix of visuals and concise information, can be seen as tools that make it easier to communicate messages and gather interest by transforming complex data into visually appealing and easily digestible formats. Here is an example of Adsbot’s infographic about marketing.

Advantages of Using Infographics

 There are certain regular advantages to using infographics in digital marketing. It helps us with metrics such as engagement, reach and visibility to audiences, as visual content is more likely to be shared on social media and is more likely to attract attention. Another advantage of infographics is that they simplify information that seems complex at first glance, making it more understandable for a wider audience. It can also improve SEO performance by attracting backlinks and reinforcing brand identity through consistent design elements.

 In this article, Adsbot introduces infographic creation tools that are user-friendly for beginners and suitable for professionals. With these tools, you will be able to create attention-grabbing infographics that increase engagement and help you communicate your message effectively. If you’re ready, here we go!

Canva

• First on our list is Canva, a multi-featured design tool that appeals to all audiences, whether you are a beginner or have spent years on designing. Canva is at a level that we can easily call user-friendly in terms of its interface. 
• It is a platform that stands out especially with its wide variety of draft designs offered for free. Presentations, social media posts, and in this case plenty of infographics! Canva comes up with many options to help you in your process of creating infographics.
• You don’t need a high level of experience to produce professional-looking infographics with Canva. Functions such as drag and drop, which provide you with great convenience in this respect, are really user-friendly. In addition, Canva offers a rich library of photos, icons and graphics, ensuring that you have everything you need to improve your infographics.

Infogram

•  While we are talking about infographics, we should also mention an important tool that is named after it. Basically, Infogram is a tool that gives you great advantages when it comes to your infographics, especially with its help in creating visual data with a wide variety of charts, graphs and interactive elements to present the data. 
•  It includes plenty of features to create infographics of various sizes suitable for social media. The platform supports easy import of data from multiple sources, offers customizable templates and allows users to create interactive and engaging infographics. 
•  As a bonus, Infogram also offers export options in various formats and detailed analytics to track your audience’s engagement. 

Easel.ly

• Easel.ly has a simple drag and drop editor like Canva. This makes your infographic creation process simple and easy to use. It has many templates and design objects to help you quickly create effective infographics in the fastest way possible. 
• You can also upload your own image to personalize your designs. With the free version, Easel.ly offers a wide range of tools and templates, enough for basic infographic projects.

Adobe Express

• Let’s keep going with Adobe, one of the oldest free design tools that you can create engaging infographics. Formerly known as Adobe Spark and now called Adobe Express, it offers a free user experience unlike other Adobe tools. Similar to Canva in terms of features, Adobe Express is one of the most important free design tools you can use for free to create infographics.
• Adobe Express, supported by advanced artificial intelligence technology, offers detailed assistance for tasks like background removal, color correction, and facial retouching, making it a successful free infographic tool. This leads to effective results with polished effects, all while saving you time. 
•  What truly sets Adobe Express apart and makes it distinctive is its integration with Adobe Creative Cloud. This enables seamless project (infographics in our case) transfers between Adobe applications such as Photoshop and Illustrator, providing a consistent workflow across the entire Creative Cloud ecosystem. for you and it allows you to use different features of other tools when you are creating an infographic.
•  Additionally, Adobe Express boasts various features including layer support, advanced typography tools, and precise image editing capabilities. This versatility makes it a free design tool that empowers users to explore their creativity and realize their visions in their infographics.

Visme

Visme, Visme, Visme. Help me create infographics at ease! 

• Visme is a versatile design tool that supports not only infographic creation but also presentations and other visual content, but it’s worth mentioning that it has a number of features that will really help you when it comes to creating infographics. 
• It has an intuitive drag-and-drop interface with perhaps hundreds of customizable templates, an easy to use interface for sure! A tool that optimizes our creative possibilities by giving us as users access to millions of free images and icons. 
• With Visme you can also create interactive infographics. By using animations and links for this, you will have access to a good form of infographic in a short time!

Piktochart

• Piktochart, like many of the tools we’ve introduced, helps you turn complex data into engaging infographics with a user-friendly interface and a variety of features for both novice and experienced users! 
•  One of the most endearing features is the AI-powered builder, which allows you to efficiently visualize data and quickly create custom infographics. Piktochart has a huge library of free images and icons, which can make your infographics richer and more visually appealing. Collaboration tools allow multiple people to work together on projects (infographics in our case), making it absolutely ideal for teams working together. 
•  Using the organization tools, you can organize your infographics into folders to seamlessly manage multiple works. Integration with Google Sheets and Excel simplifies data transfer and improves the creation of dynamic charts and graphs. You can turn written information into infographics. 

Snappa

•  Snappa is another intuitive graphic design tool designed for fast infographic creation, focusing on simplicity and ease of use. It offers ready-made image sizes for different media to ensure that infographics are ideally sized for different formats. 
•  One-click image resizing will save users a lot of time and effort by making infographics suitable for sharing on different social media channels or platforms. Snappa has high-resolution stock photos to create visually appealing infographics, which can really make your job a lot easier at times. 
• We also have access to a large library of ready-made graphics and fonts. The template-based design options are an incredible advantage for making infographics fast, especially if you have limited design experience or limited experience. 
•  Similar to Piktochart, Snappa has team collaboration features, allowing for trouble-free sharing and collaborative decision-making on designs and creating the best infographics by collaborating with your colleagues.

 That’s the end of the list! Regardless of your design experience, these free infographic creation tools offer a range of features designed to help you create visually compelling and informative infographics. Whether you need a simple or complex visualization, these free tools are the easiest to use and also free to use infographic creators that will provide the functionality and ease of use you need.