Adsbot April Updates: PMax Campaign Creation and Paid & Organic Analysis

Our latest updates are finally here! We are thrilled to introduce new features designed to maximize your cross-platform performance and give you even deeper insights into both traditional search and the evolving AI landscape. 

As always, please remember to request any features you would like to see on the platform; many of these updates come straight from your feedback!

 

Bridge the Gap with Paid & Organic Analysis

Stop looking at your SEO and PPC efforts independently. Our brand-new Paid & Organic Analysis dashboard helps you quantify the true financial impact of your organic presence while fine-tuning your paid efforts.

Ad Equivalent Value: We calculate exactly how much your organic traffic is worth by showing you what it would cost to acquire those same clicks via paid ads.

 

Keyword Overlap & Control: Identify the specific keywords where your organic and paid traffic overlap. To maximize your budget efficiency, you can now pause keywords directly from Adsbot if you are already dominating the organic search results.

 

Deep Quality Score Insights: Dive straight into the Quality Score details of your landing pages to identify quick wins that will improve both your organic rankings and your paid ad efficiency.

 

Launch Google PMax Campaigns Directly in Adsbot

We are taking campaign management to the next level. You can now create Google Performance Max (PMax) campaigns directly within Adsbot.

Build, launch, and manage your most dynamic Google campaigns without ever having to leave the platform, keeping your optimization workflow entirely centralized.

 

Command Your AI Presence with Upgraded LLM Tools

Generative Engine Optimization (GEO) continues to evolve rapidly, and we are committed to keeping you ahead of the curve. We’ve upgraded our AI tracking ecosystem to give agencies and brands unparalleled visibility.

AI Agency Traffic View: Managing multiple clients? You no longer have to click through individual dashboards. You can now see the AI-driven traffic for all of your accounts in a single, unified view.

Visibility Matrix (LLM Tracker): Get granular with your AI prompt tracking. See the exact visibility details for each specific prompt, including your brand’s recommended position and the overall search volume for that query.

 

Smoother Navigation with an Updated Left Menu

We’ve refreshed our interface! The left navigation menu has been completely updated for a much faster, cleaner, and more intuitive user experience.

 

Exclude Brand Keywords for Smarter Optimization

Say goodbye to skewed optimization metrics. We will no longer suggest your brand keywords in our optimization ideas, ensuring our recommendations are strictly focused on driving net-new acquisition.

 

Help us reach more marketers:

We need your support to reach more marketers. We also welcome your feedback on our performance and how you use Adsbot. You can leave a review on G2.

Happy optimizing,

The Adsbot Team